Better Sales Networks (Harvard Business Review)

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Home > Newspapers & Magazines > Business > Better Sales Networks ...


Better Sales Networks (Harvard Business Review):


Better Sales Networks (Harvard Business Review)

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Better Sales Networks (Harvard Business Review)

Author: Tuba Ustuner, David Godes, Harvard Business Review
Format: Audio Download
Audio Length: 34 min.
Rating: rating: 3.50 stars

Price: $1.95

Publisher's Summary:

Anyone in sales will tell you that social networks are critical. The more contacts you have, the more leads you'll generate and, ultimately, the more sales you'll make. But that's a vast oversimplification. Different configurations of networks produce different results, and the salesperson who develops a nuanced understanding of social networks will outshine competitors.

- From the July/August 2006 special Sales issue of Harvard Business Review.

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